Branding

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Corporate Brand Identity

The identity program for SunCor highlighted the variety of projects and diverse environments of their business. From golf courses and master-planned communities to large-scale mixed-use developments, SunCor truly understands the “art of place.”

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Identity Standards

This comprehensive standards document includes SunCor corporate identity standards as well as separate subbrand identity standards documents for each SunCor residential community and commercial property.

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Identity Standards

Basic brand guidelines such as size, color palette, fonts, sizing, merchandise, business system and email signature applications were included in this comprehensive manual.

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Business System Corporate

A standardized corporate business system was created with the brand identity correctly applied. Each division was distinctly identified through a color coded system.

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Business System Golf

The SunCor Golf business system followed the same general design as SunCor Corporate, using the green from the corporate color palette to create the appropriate differentiation.

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Business System Homes

The SunCor Homes business system followed the same general design as SunCor Corporate, using the blue from the corporate color palette to create the appropriate differentiation.

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Annual Report

The theme “Live, Work, Play” highlighted SunCor’s three product categories: residential, commercial and golf development. Original photography brought the concept to life.

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Annual Report

This custom presentation was designed to house the branded company overview with project page inserts highlighting residential, commercial and golf properties. A pocket in the back of the portfolio allowed their yearly financial overview to be included.