Ping Golf

Objective
Esser Design has been designing collateral, packaging, signage and other materials to showcase product launches for PING for 18 years. Design concepts are developed each year to emphasize their focus on technology and innovation while staying within the overall brand look and feel. The goal is to promote and sell their products to both retailers and end-users.

Outcome

Our long-term partnership speaks to the successful outcomes of our design work for PING. The feedback from internal stakeholders, as well as retailers and end-users, has always been positive and PING products continue to sell and maintain a strong market presence.